How to send group messages via SMS
In today's era of information explosion, mass text messaging, as an efficient way of communication, is widely used in corporate marketing, event notifications, customer maintenance and other scenarios. This article will give you a detailed introduction to the specific operation methods and precautions of mass text messaging, as well as hot topics and hot content on the Internet in the past 10 days, to help you better master this practical skill.
1. Common methods of sending bulk text messages

Bulk text messaging can be achieved in a variety of ways. Here are a few common methods:
| method | Applicable scenarios | Advantages | Disadvantages |
|---|---|---|---|
| Mobile phone comes with group sending function | Personal small group sending | Easy to operate, no additional tools required | Quantity is limited, easy to miss out |
| Third-party SMS platform | Large-scale corporate mass messaging | Supports mass sending and high stability | Fees are required and content needs to be reviewed. |
| Excel+SMS interface | Customized bulk sending | High flexibility and can be processed in batches | Requires technical foundation |
2. Specific steps for sending bulk SMS
Taking a third-party SMS platform as an example, the specific steps for sending bulk SMS are as follows:
1.Choose a reliable messaging platform: There are many SMS platforms on the market, such as Alibaba Cloud SMS, Tencent Cloud SMS, etc. When choosing, you need to consider price, arrival rate and stability.
2.Register and authenticate: Most platforms require corporate users to complete real-name authentication to ensure that the use of text messages is legal and compliant.
3.Import contacts: Organize the mobile phone numbers that need to be sent into an Excel table and import them into the platform system.
4.Edit text message content: Note that text message content needs to be concise and clear, and avoid sensitive words, otherwise it may be intercepted by the platform.
5.Set sending time: Choose a suitable time period to send to avoid disturbing the user’s rest.
6.Send and view report: After the sending is completed, the platform will provide data reports such as delivery rate and open rate to help optimize subsequent sending strategies.
3. Things to note when sending bulk text messages
1.Comply with laws and regulations: According to the "Advertising Law of the People's Republic of China" and the "Regulations on the Administration of Communications Short Message Service", commercial advertising text messages are not allowed to be sent without the user's consent.
2.Control sending frequency: Too frequent text messages can easily cause resentment among users. It is recommended that no more than 2-3 messages are sent per week.
3.Concise and useful content: Text message content should get straight to the point, avoid verbosity, and ensure the information is valuable to users.
4.avoid sensitive words: Words such as "free" and "win" may be blocked by the system and should be used with caution.
4. Hot topics and content on the entire network in the past 10 days
The following are the hot topics and hot content discussed across the Internet in the past 10 days for your reference:
| hot topics | heat index | Main discussion platform |
|---|---|---|
| AI technology application | ★★★★★ | Weibo, Zhihu, WeChat |
| world cup qualifiers | ★★★★☆ | Douyin, Hupu, Tieba |
| Double Eleven Shopping Festival | ★★★★☆ | Taobao, Xiaohongshu, Bilibili |
| climate change summit | ★★★☆☆ | Twitter, news client |
| metaverse concept | ★★★☆☆ | Technology media, LinkedIn |
5. How to combine hotspots for mass text messaging
Sending text messages in conjunction with hot topics can significantly increase open rates and user engagement. For example:
1.Hot topic marketing: During the World Cup, sports brands can send relevant promotional information to attract fans' attention.
2.holiday wishes: Send blessing text messages during traditional festivals to enhance customer stickiness.
3.Publicity: Combined with social issues such as climate change, convey the concept of corporate social responsibility.
Bulk SMS is a low-cost and efficient communication tool, but it needs to pay attention to legal compliance and user experience. By choosing your sending platform wisely, optimizing your content strategy, and incorporating hot topics, you can maximize the effectiveness of your bulk text messages.
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